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WHAT TO DO BEFORE YOUR BOOK LAUNCH

What To Do Before Your Book Launch is a guide for authors, covering everything from working with your publisher, to reading in public, to help for publicity and marketing, to using (and misusing) social media, to how to dress for your author photo... and far more, including cautionary tales, worksheets, timelines and etiquette tips.

"A fantastic resource for every writer in search of an audience. Nuts and bolts, elbow grease, and optimism are on every page of this worthwhile guide. Whatever it costs, it's worth it."
—Betsy Lerner, author of The Forest for the Trees

"Every writer trying to sell a story should memorize every word on every page, and never forget them."
—Steve Berry, New York Times bestseller

"What To Do Before Your Book Launch is the new invaluable tool for writers. There is so much to know and now it's all in one place. From now on when people ask me for advice, I'm sending them this book. C'mon! What are you waiting for! You must read this!"
—Julie Klam, New York Times bestselling author of You Had Me at Woof

"Indispensable take-home value I only wish I had when I was just starting out!"
—Andrew Gross, New York Times bestseller

"MJ Rose and Randy Susan Meyers are two pros who have been in the publishing trenches, and their guide, What To Do Before Your Book Launch, is the best kind of boot camp trainer: purposeful, no-nonsense, and with you along the way, making sure you hit all right moves."
—Dan Lazar, literary agent at Writers House

"Essential. Honest. Incredibly valuable and an absolute must-read. This is an open sesame for success—from insiders who truly know the scoop!"
—Hank Phillippi Ryan award-winning author of The Other Woman

"A few hours after I'd read only a few pages of What To Do Before Your Book Launch—on "How to Be Photogenic "—my photo was taken at a group dinner. Remarkably, I had only one chin in the picture, not the usual six! Needless to say, this book is now my bible."
—Laura Zigman, national bestselling author of Animal Husbandry

"This book is chock-full of great advice for writers—it's now required reading for all of my clients!"
—Jenny Bent, literary agent at Bent Agency

"What To Do Before Your Book Launch is both brilliant and indispensable. All authors should have it by their bedside. They should read it again, and again, and again."
—Joshua Henkin, author of The World Without You, Matrimony

"Dripping with the wisdom authors gain after years of experience but wish they'd had from moment one. If you want to move from book deal to debut in the best of all ways, this book will tell you how to do it—and how not to do it. It is positively packed with essential advice. Highly recommended."
—Theresa Walsh, co-founder of Writer Unboxed, author of The Last Will of Moira Leahy

"Oh how I wish I had What To Do Before Your Book Launch before my first novel came out! But I have it now and you bet I plan to use it before my next book publishes. If you're about to launch a book, do yourself a favor: save yourself time, money and potentially years of heartache and confusion and read this book. Then follow Rose's and Meyers' suggestions."
—Carleen Brice, author of Orange Mint and Honey and Children of the Waters

"Finally, a comprehensive guide to launching your first book that tells it like it is: What you need to know, do, and be, as an advocate for your own work. What To Do Before Your Book Launch speaks the truth your friends are too nice to say and your agent forgets you don't know."
—Nichole Bernier, author of The Unfinished Work of Elizabeth D.